Monday, January 25, 2010

Axis Kicks-off 2010 with a New Video

AXIS:004 "Dub Life" from JAOPRO on Vimeo.


Axis Wake Research marked the dawn of a new decade with the 4th video in a series featuring the Axis A22 and the riders who go insanely big behind it. Randall “The Vandall” Harris, Eddie Valdez and Melissa Marquardt demonstrate the big wakes of this simple, rugged, wake boat that is as easy on the wallet as it is on the eyes. This new video makes for great HD entertainment, but you’ll learn something too. Axis has also packed this video with a factory tour set to music.

Additional Links
Axis A22 Video
Axis A22 Flickr.com Gallery
Axis Video del.icio.us Bookmarks of Continuing Coverage

The video opens with a few words from Adam McCall, Managing Director of Axis Wake Research, and then takes you backstage at the Axis factory. Get a glimpse of the quality, time and dedication that goes into the production of a 2010 A22. And if Axis builds it, they will ride. The rest of this Axis video is packed with pure West Side Rider (WSR) sessions executed by Vandall, Valdez and Marquardt.

There are a lot of stars in this short video, but the one that lifts them all to the sky is the 2010 Axis A22. The Axis Wake Research A22 doesn’t try to be everything to everybody. Axis loyalty lies with riders and their families. The company makes no apology for that. The 2010 A22 is built for riders who demand more—more wake, more space, more style—for less money. Visit your nearest Axis Wake dealer and experience the A22 in person.

McCall closes the video with this statement, “As we put a cap on our first year at Axis we’ve made it clear that simplicity, a passion for board sports and constantly questioning the norm has produced the best price-point wake boat the industry has seen. But don’t think we’re going to stop here. We’re just getting started.”

This 8-minute video was shot in HD by JAO Productions. The factory footage was captured at Axis Wake Research in Loudon, TN and made possible by the man and women who build the A22 price-point wake boat. The riding was shot in cooperation with Vandall, Eddie and Melissa at West Side Riders (WSR) Headquarters in Paradise Lakes in California.

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