Monday, December 20, 2010

AxisWake.com Making Waves

The new Axis Wake Research (@AxisWake) web site is up! The water sports industry's fastest growing wake boat brand is extending their trademark simplicity and high performance to the web. AxisWake.com has been completely redesigned to give visitors access to everything Axis. The site brings together all detailed model information on the A20 and A22, including a new build-a-boat utility that will be released soon. Visitors will also find Axis Wake Research social media channels along with links to the Axis Swag site, video, photos and team info. Check out AxisWake.com today!

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Wednesday, December 1, 2010

Axis A22 Wakeboarding Footage from Atlanta


Check out this sweet Axis Wake (@AxisWake) video from Singleton Marine Group in Atlanta, GA. It features a blacked-out A22 and Singleton's Team of Riders. And according to this

At the 2011 Atlanta Boat Show, Singleton will be premiering the Team Singleton Marine Wakeboard Video. This is clip is just a teaser, but it sure does get us excited to see the complete video on January 13th at the show.

Singleton Marine thanks Remedy Films as well as all of their local riders Johnny Tobaben, Chase Andrews, Alex Graden, Ben Watts and many more for their help.

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Friday, October 22, 2010

Axis Wake Pulling for Pat Cote at UFC 121

Axis Wake (@AxisWake) A22 wakeboard boat owner and Mixed Martial Arts (MMA) fighter, Pat Cote (@Pat_Cote) is fighting Tom Lawlor this Saturday, October 23, 2010 at UFC 121 (@UFC). You can watch the fight on Spike TV at 6:00pm PST this Saturday. The Axis Wake Team will be pulling for Pat just like we always do, but this time he won't be wakeboarding or surfing behind his boat. He'll be beating Lawlor!

Axis Wake Research is along for the ride with Cote as he battles Lawlor. You'll see the Axis logo on his shorts and banner.

Check out this preview video of the Cote/Lawlor fight from the UFC.

Go Pat!!!

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Friday, October 8, 2010

Representin!


This very cool Axis Wake Research (@Axiswake) shot is of the “The Lewis Family on the East Coast representin Axis!” Leloni, Dave, Jacob and Kobe.

Awesome shot!

Friday, September 24, 2010

Axis Love Everyone Especially Midwest Peeps


The Axis Wake (@AxisWake) Wolfpack went around the mid west looking for people to show off the A22 Axis to. They had a great time and met a lot of people. Check out the video!

The Axis Wake Research Team was set to stoke up the Midwest with an 11 day Positive Vibrations Tour that took them to 7 Axis dealerships. It kicked off in late July with Randall “The Vandall” Harris and the Axis Team giving boat demos, wakeboard clinics and getting their ride on behind these new price-point wakeboard boats. Learn more about the Positive Vibrations Tour stops.

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Thursday, September 23, 2010

WakeWorld.com Interviews Axis Recon Rider Josh Twelker


Josh Twelker Axis Wake (@AxisWake) Recon Rider Interview by WakeWorld.com (@WakeWorld).

For many years the California Delta has produced and been home to some of the most stylish riders of our time. However, nothing can compare to what the young Josh Twelker is already doing on his board. I have had the pleasure of watching this young buck grow from learning his first invert to his first 7 and now scoring his first cover.

Josh is one of the most stylish riders in the biz right now doing things that most people would need to master yoga before trying. He is a calm, cool and collected guy on and off the water, but really expresses himself through his riding, which has definitely paid off for him. Get used to hearing his name a lot more. And dads, hide your daughters. This is Josh Twelker.

WW: Josh, give us the run down...
JT: My name is Josh Twelker. I'm 17 years old and I live in Discovery Bay on the California Delta.

WW: What is the best part about living on the Delta?
JT: The Delta is awesome! The best part of living on the Delta is that it's on the west coast and I get to ride on one of the most legendary spots for wakeboarding almost every day. There are so many different sloughs that you can almost always find good water.

WW: How long have you been riding for?
JT: I started when I was about nine years old, so about eight years now.

To read this entire interview visit WakeWorld.com.

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Thursday, September 16, 2010

Axis Wake Research Voted Most Innovative Product of the Year


Axis Wake Research (@AxisWake) was announced as the 2010 Water Sports Industry Most Innovative Product of the Year by the Water Sports Industry Association (WSIA) September 10th at the Wakeboarding Magazine Wake Awards at Surf Expo in Orlando, FL. This 2010 WSIA Leadership Award is the first for Axis and one of the most coveted in the industry.

Additional Links
Axis WSIA Award video on YouTube
Axis WSIA Award on Flickr
Water Sports Industry Association Web Site

The Water Sports Industry Association (WSIA) chose the 2011 Axis A22 wakeboard boat as the Most Innovative Product of the Year. Up against some of the most progressive companies in action sports, Axis Wake took home this top honor for the unique product and brand they have created. The company is not even 3 years old, but is already receiving accolades for superior design and innovation, not to mention recognition for brand strength they posses.

Axis attributes this success to their team. From administrators to engineers to athletes to dealers the team at Axis Wake focuses on the goals of great wakes, style, simplicity, performance and price. When asked about this award, Managing Director of Axis Wake Research, Adam McCall, had this to say. “Receiving the Product Innovation of the Year Award is a huge honor for us! Our entire team has maintained focus and energy towards the Axis vision and it's great to see the industry recognize it!”

WSIA honored the water sports industry's best retailers and manufacturers with a variety of 2010 Leadership Awards for outstanding efforts in advertising, promotions, and branding. Axis Wake received the 2010 WSIA Most Innovative Product of the Year Award during the Wake Awards on Friday, September 10, 2010 at Surf Expo in Orlando, FL.

Visit your local Axis dealer to experience the 2011 wakeboard boats from Axis Wake Research.

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Thursday, August 19, 2010

Axis Introduces Compact A20 Wake Boat for 2011

Axis Wake Research (@AxisWake) wakeboard boat design meets performance and budget in a compact 20-foot package.

Axis Wake Research is now bringing their brand’s focus of simplicity, style and performance to market in a new 20-foot package. The new 2011 Axis A20 is designed for riders and families with room for 11 and versatile wakes that can morph from mellow to pro-level. Maintaining the look of the Axis A22, the new A20 adheres to the core values of this uncomplicated boat brand with a small stature for towing and size restricted lakes. The A20 offers convenient size, usable design and stylin’ performance for a price that comes in under budget.

Additional Links

Axis A20 YouTube Video
Find your nearest Axis Wake Research dealer.
A20 Photos on Axis Wake Flickr Channel

The Size

At 20 feet long from bow to stern the A20 is designed to be as convenient to tow and store, as it is fun to drive and ride. The A20 is the perfect solution for families who ride on boat length-restricted lakes, garage their boat or tow with a mid-sized vehicle. The goal for the A20 is to provide as much interior room and wake performance as a much larger wakeboard boat in a more manageable package. Thanks to A20 hull design and a rider-centric interior layout, Axis Wake Research has succeeded in their quest to create a 20-foot boat that does not compromise convenience, comfort or performance.

The Wake
The Axis Wake Research Team modeled this 20-foot boat after the A22 to kick-up pro caliber wakes. An un-weighted A20 has a very mellow and extremely stable wake, perfect for beginners and skiers. However, when you combine the standard Wakebox 800 Ballast System with the available Plug-N-Play ballast system and auto-set wedge, this wake will keep even pro riders amped.

Being the only standard hard tank, sub-floor wake enhancement system available in the price-point class, the Wakebox is comprised of three hard ballast tanks mounted below the floor in both the rear and center of the boat, totaling 800 pounds. Opt for the Axis Plug N’ Play Ballast System and add up to 1300 pounds or more to your A20 in the form of custom designed Fly High sacks. The Plug N’ Play ballast fits nicely in the rear storage lockers and in the bow under the seat cushions, leaving room for storage in both areas. All locations can be filled and drained with switches on the dash. Looking for another 1000 pounds of displacement? Add the exclusive Axis Auto Set Wedge and you will bring your wake footprint to nearly 3100 pounds of displacement. All of this without compromising floor space and barely encroaching on your storage areas.

The Interior
The A20 has room for 11 with lounge seating covered in corrosion-resistant G&T Premium Grade 30 oz. Marine Vinyl. The under-seat storage can swallow all the gear and more. Under-seat storage lighting is available for function and chill factor in red, white or blue LED colors. The machined aluminum AXray kick panel offers enough visibility to keep track of your items along with an amazing look, especially when lit. The ballast-free rear storage area is unobstructed and offers an above engine storage bin to gently warm those chilly wakeboarding accessories like wet suits, rash guards and life vests. Seating is customizable for a variety of riding situations and there is plenty of room for all your friends and family. The rear seat is branded as SkyBox seating and gives passengers VIP treatment with a removable bench that can be positioned anywhere in the center of the lounge. Axis also designed the available ChillAX convertible walk-through seat to accommodate another wake sport spectator and provide a back rest for an additional passenger in the bow. Studded with stainless bead-blasted grab handles, available MTX speakers, textured vinyl, colored accents and a laser-cut Axis badge, the side panel is something you would expect to see in a much more expensive boat. The TriAX Bow is wide enough for a group not just a couple and its open lounge style is the ultimate in comfort. Even the transom has convenience and style built-in with a rider staging seat, tooled in.

The Driver Experience
The Helm of the A20 welcomes a driver and as many as four observers with comfortable seating. The oversized driver’s seat is equipped with dual density foam and the dash ergonomically designed for perfect driver control.

At the dash, the Axis gauges include scrolling digital screens displaying everything from fuel to depth to cruise control functions. Three-stage rocker switches command nearly every boat system with ease. The standard power plant provides 335 horses of fuel-injected power. Axis offers the 400 horsepower Raptor engine for those riders that love to show some muscle. Both engines are available with a saltwater package. The A20 extends driver control with rack and pinion steering and a phenomenal ride, even in rough-water.

The Look
The A20’s gel coat accents introduce accents of color to a sharp hull and deck design. The A20 has a customizable look. Choose from three gel coat layouts, Straight-up, Flip-side and the available Tricked-out scheme. You can even opt for a completely solid boat available in 18 different colors and 3 metal flake gel coats. Looking to turn a few more heads on the water, pull the trigger on the Vandall Edition Package. Complete with a custom Vandall wrap this special edition A20 is set-up the same way Axis Pro Team Rider Randall “The Vandall” Harris configures his Axis.

The aggressively styled bow finishes the tough look and adds another unique element to this price-point boat. The collapsible FatAX tower combines oversized 3-inch black powder coated aluminum tubing and billet aluminum bases for a one-of-kind rear sweeping wakeboard tower that is easy on the eyes. The FatAX tower is through-bolted to the deck with a backing plate for added strength. No corners cut, just pricing slashed. The Wingless MH Windshield accentuates the rugged simplicity of the A20 and allows the driver to dock easily without leaving the seat.

The Guarantee

All of this performance, accommodation and style is created with production practices and materials approved by the best selling water sports boat manufacturer in the world. Axis Wake Research is offering price-point segment-leading Limited Lifetime protection complete with a 3-year engine warranty including fuel and electrical systems and a 2-year bow to stern warranty, the second year covering parts only.

Specifications
Length: 20'
Beam: 98"
Draft: 27"
Capacity: 11 persons
Weight: 3200 lbs.
Fuel Capacity: 48 gallons
Std HP: 335
Max HP: 400
Std Prop: 13.5x16 Acme 537

Find your nearest Axis Wake Research dealer and head down to experience the 2011 A20 and A22 wakeboard boats in person.

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Tuesday, August 17, 2010

New Axis A20 Video


Axis Wake Research (@AxisWake) continues to look to the customers to tell us what kind of boats we need to design. We bring to you the all new Axis A20. Maintaining the general look and style lines of the Axis A22 the A20 brings some unique advantages, for those of you who need to store your boat in a smaller garage, or who use it on lakes that have length restrictions or even need to tow the boat behind a smaller vehicle, the Axis A20 is the boat for you. We looked at our competitors 20 foot offerings and it’s the same old story. In order to get a price point boat you have to give up styling, performance and interior room. But through thoughtful engineering and design we are confident that when you look at the A20 you will see we have not given up anything. The A20 is a unique hull design. You will find that the A20 when unweighted is a very mellow and extremely stable wake, perfect for the beginner. However you will see that when in conjunction with our Plug-N-Play ballast system this wake grows to make even the pro riders happy. To experience the new A20 in person, visit your nearest Axis Wake Boat Dealer.

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Monday, July 19, 2010

Team Axis Making the Plains Even Greater with an RV Trip

The Axis Wake Research (@AxisWake) Team is set to stoke up the Midwest with an 11 day Positive Vibrations Tour that will take them to 7 Axis dealerships. It kicked off yesterday with Randall “The Vandall” Harris (@ThisizVandall) and the Axis Team giving boat demos, wakeboard clinics and getting their ride on behind these new price-point wakeboard boats. Drop by an Axis Midwest Stop near you, hang out and learn from a wakeboarding legend. Contact one of the 7 dealers that the Midwest PVT will be stopping by in order to find out how you can ride with the crew, learn about Axis Wake Research, and help put out the vibe!

Positive Vibrations Tour Stops
7/18 – Indiana: Morse Lake Inboards, Indianapolis
7/19 – Indiana: Main Channel Marine, Syracuse
7/20 – Michigan: Coldwater Lake, Coldwater
7/21 – Michigan: The Edge, Portage
7/22 – Michigan: Skiers Pier, Detroit
7/24 – Illinois: Munson Marine, Chicago
7/26 – Minnesota: Minnesota Inboard Water Sports, Excelsior

Vandall will be joined by Axis Product Expert Matt Bishop, and professional riders Trevor Maur, and Daniel Walden. The team will be lead and kept out of jail by Managing Director, Adam McCall. McCall had this to say about the crew he’s formed for this journey, “Vandall needs no explanation as to why he’s with me and Keith would have joined but he and I decided that the WolfPack would maintain our steeze on the Pro Tour and at Nationals. Matt is extremely knowledgeable about Axis and wears many different hats for the company as well as is real good at telling me that my riding lacks Vandall’s style. Trevor is not only a great rider, never so much as crossing the wake without a proper grab, but he is a professional wake coach on the West Coast. Daniel is our staff chef, because he can lay down some cuisine like none other, but he also is a pro rider, having made it to semi-finals at the KY Pro Tour Stop a few weeks ago, in a speedo… giving him clear title to ‘Boldest Rider on the Pro Tour’.”The crew will travel from dealership to dealership educating the crowd on the art of wakeboarding with style and the 2011 Axis Wake Research line of boats, all while having a great time meeting everyone.

A few Axis Dealers have built entire events around their Axis PVT Stop. This Sunday Morse Lake Inboard hosted a beach party at Bella Vita Resort on Lake Geist, in addition to offering boat demonstrations and a wakeboard clinic. Munson Marine has scheduled their Petite Lake Party Gras on the same day as the Illinois stop.

The Tweets and Facebook updates will be flying with this group. Make sure to tune in to the Axis Wake social media channels to keep up on their antics! (@AxisWake on Twitter or Axis Wake on Facebook)

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Get Your Swag on With Axis Wake

Axis Wake Research (@AxisWake) just released their new line of swag. These threads are designed to represent an allegiance to the simple, but high performance, big air lifestyle without the requirement of deep pockets. Clean stylish designs meet materials built for the for wake sports at reasonable prices in the Axis Wake line of clothing. Axis Wake Swag designs also offer the recognition that comes with such a unique company and line of boats. Just like the boats, Axis Swag centers on you. Check out the new line of Axis branded merchandise today at swag.axiswake.com.

Axis Wake Swag designs are simple, but distinct with an extremely attractive look. The company’s signature sideways “A” and cross hairs says a lot within a concise framework and it is incorporated into every design. Even if you don’t own a boat yet, you’ll want to pick up some of this high quality apparel.

Instead of sporting the same brands that line the shelves at the local mall, you can turn heads by wearing a company that promotes style, simplicity, performance and price.

Adam McCall, Managing Director for Axis Wake Research, had this to say about the new swag. “Building excellent boats is our core competency. We have developed this new program in a way that allows us to focus on our core competency while still creating excitement for the Axis Wake Brand through high quality, stylish apparel. We have developed a clothing line that will give customers something to be proud to wear. In conjunction, we’ve created the Axis Ink site to bring the ideas for styling straight out of the minds of the wake market.“

This new Project Adam is referring to, Axis Ink, is a concept which is a direct carry over from the way Axis Wake Research boats are designed - for the rider, by the rider. Axis Ink will be an online location, which allows customers and wake enthusiasts to post videos, pictures, and submit artwork for use in the Axis Wake apparel line and even participate in the boat graphic designs for new Model Years. McCall went on to say, “We plan to launch Axis Ink in the coming months and we are determined to prove, in everything we do from apparel to boat design, that Axis Wake Research is directed by our customers and the ideas of the wake market.” Further details on Axis Ink will surface soon.

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Monday, June 7, 2010

Axis Style and Performance Attracts Another Free Riding Pro

Welcome, Keith Lyman | AXIS WAKE RESEARCH from JAOPRO on Vimeo.

Axis Wake Research (@AxisWake) is Keith Lyman's wake boat manufacturer of choice.

Wakeboarder Keith Lyman is going big behind an A22 as the newest member of the Axis Wake Research Pro Factory Team. Known for his unique riding style, his dedication to the sport and clean living, Lyman joins, Randall “The Vandall” Harris representing the industry’s fastest growing wakeboard boat brand. The Axis Wake Team now fuses the highest-flying, strongest style riders of the East and West Coasts into a team of professional athletes who are all about the ride and perfecting their craft. Lyman is a free riding legend and, like Harris, the embodiment of Axis Wake Research. The company is stoked to have him on board.

Check out the gallery of Keith Lyman's Axis Wake photos on the Axis Wake Research Flickr channel.

This is what Lyman had to say about the logic behind that choice. “I believe in the company, everything from the way their boats are built to their moral stance within our industry.” Lyman went on to say, “I’m stoked to see that Adam McCall [Managing Director for Axis] is an actual wakeboarder! He gets it! He is extremely switched on and has an understanding for keeping things simple! A quality that a lot of individuals and companies are seeming to stray from these days.”

Lyman believes the most important thing in life is, “staying positive and happy.” This guy may go huge behind his A22, but he is extremely grounded. Lyman prides himself on clean living and looks up to other riders who do the same.

Lyman’s list of respected, stylish, freeride mentors includes the “Who’s Who” of wakeboarding, with Ben Greenwood and Shaun Murray ranking right up there, but when we asked Lyman who has been most influential, he didn’t even blink before he answered, “Randall Harris.”

A motivating factor in Lyman’s decision to ride for Axis, his admiration of, Team Axis Pro Rider, Harris goes beyond wakeboarding. When we asked Lyman why he looks up to Vandall he responded, “Because he came from corruption to the light, as well as being unappreciated and black-balled, back in the day, to becoming one of the most respected and appreciated riders when he came back after taking a break for 2 plus years. He is the baddest rider on planet earth. He is wakeboarding.”

When Lyman had the opportunity to get behind the price-point wake boat rooted in style and performance, he was amped! Lyman said this after sessioning behind an Axis A22 for the first time, “…all I can say is WOW! It was awesome! It definitely opened my eyes and I can't wait to get one of my own!” He continued, “The wake is all around world class! It’s the way a wake should be! It’s huge, really clean, a good width and a perfect shape; great for ridin’ big or for just poppy wake to wake riding.”

Adam McCall, Managing Director of Axis Wake Research, had this to say about the newest member of the Axis Team. “The synergy with Lyman and Axis is clear. He’s a simple guy who rides because he loves it, takes every trick into the flats, and has a style all his own. His riding’s only rivaled by his positive attitude and work ethic.” McCall concluded, “He is an exciting addition to our team!”

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Thursday, June 3, 2010

Free T-shirt with Test Drive

Free Axis Wake T-shirt with Test DriveTest drive an Axis Wake A22 (@AxisWake) with an Indmar engine (@IndmarMarineEng) at your favorite authorized Axis/Indmar dealer, and you’ll get a free T-shirt. We figure that we can tell you about Axis Wake boat powered by Indmar, but one ride or pull from the A22 with this power plant and you'll know right away. Not only does this price-point boat offer extreme style and massive wakes, the Indmar engine at its core puts out insane performance. Visit your nearest Axis Wake Research dealer and experience the A22 with an Indmar engine on the water.

See for yourself why Indmar consistently delivers inboard technologies that outperform and outlast competitive brands. Some say it’s a passion? They say it’s not just a deep seeded passion for boating, but an obsession and a drive that good, is never enough. It’s why Indmar was the first engine manufacturer to deliver fuel injection, custom calibrated engines and the first to produce an inboard engine with a catalyzed exhaust; which is now the industry standard.

Indmar has even pulled more world records than all other inboard engine manufacturers. Their passion for water sports and obsession to be the best is at the core of everything Indmar does and it’s why boat owners consistently rank Indmar so high in ownership satisfaction. Indmar has been awarded more (CSI) Customer Satisfaction Index awards than any other inboard manufacturer.

So go on, see for yourself why Indmar is the true power leader and has sold more inboard engines than any other inboard manufacturer out there and take home a sweet Axis Wake shirt while you’re at it!

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Wednesday, May 26, 2010

Newspaper Article featuring Axis A22's deput in Australia


Axis Australia is a joint venture between Malibu Boats Pty Ltd based in Albury and Axis Wake Research for the USA who are committed to delivering a cost effective boat that can produce tournament style wakeboarding wakes.
The launch featured key representatives form Malibu Boats Pty Ltd including company founder and managing director Xavier West and David Thorpe national marketing and dealer development manager as well as Adam McCall managing director of Axis Wake Research which is based in Loudon, TN
A pair of stunning looking A22’s were displayed on the lake's edge at Mulwala Water Ski Club where boat dealers, Malibu Pro riders and media from around Australia inspected every nook and cranny of the new designs.

Monday, May 10, 2010

Cost Effective Wakeboard Boat Brand Makes Waves Down Under

Axis Wake A22 Unveiled in AustraliaAxis Wake Research (@AxisWake) introduced their price point wakeboard boat brand to the Australian, New Zealand and Asian markets.

The Australian & New Zealand arm of Malibu Boats, Malibu Boats Australia, announced the addition of the Axis Wake Research brand and the specific A22 to their domestically-manufactured model line-up Thursday, April 29, 2010 at the Mulwala Water Ski Club in New South Wales, Australia. Two Axis A22 wake boats were unveiled to the water sports media covering the Australian and New Zealand markets. Also present were a network of boat dealers who have been given the opportunity to offer these stylish price-point wake boats, which have been making an impressive splash in the States. A handful of Malibu’s Professional Riders got in on the A22 unveiling action as well. All had a chance to closely inspect the boat, the wakes, and the styling in person, while they got them out on the water.

Check out the Axis Wake Research Australia Launch Photos on Flickr.

The A22 Australian unveiling was hosted by the Mulwala Water Ski Club. Along with the media, dealers and pro riders the Axis A22 introduction was attended by Malibu Boats Australia founder and Managing Director Xavier West, Marketing & Dealer Development Manager David Thorpe and Axis Wake Research Managing Director Adam McCall from USA HQ.

McCall said there were three components that set the Axis brand above all others – performance, styling and simplicity. “Its performance creates a wake shape and size that is unmatched by any other boat,” McCall said. “The styling is clearly aimed at our key demographic, who has quickly latched onto the look of this boat. Through its simplistic design and thoughtful engineering we can manage the reasonable price and maximize the total value.”

The first Australian Axis A22s are being built now in the Malibu Boats Albury, NSW state of the art facility. They will be making their way to the Axis Wake Research dealers across Australia and New Zealand in the coming months for the National Boat Show season. The Axis invasion has begun Downunder.

When asked about this new wakeboard boat brand and relationship, West had this to say, “We are excited about building a value class wakeboard boat that over delivers in the arena of big wake performance, style and low price. The brand, and specifically the A22 will stand alone in our market thanks to these characteristics and the enthusiastic group of people like Adam [McCall] and David [Thorpe] who are building the brand in the U.S and here.”

McCall discussed his views on this new partnership. “We have complete faith in Xavier [West]’s knowledge and I don’t think we could have asked for a better partner.” McCall continued, “David [Thorpe] and I have been working closely on the brands strategic launch here in Australia over the past 12 months, both of us being riders, surfers and board sport enthusiasts meant we could gel our ideas on marketing the brand.” McCall summarized, “This is a true partnership and they will be building the boats right here in Albury.”

Malibu Boats in Albury, NSW has been building Malibu USA premium quality American designed ski boats in Australia since 1995 and although the new venture will incorporate Axis Wake Research’s unique design and focus, Axis Australia is still owned, operated and manufactured by Malibu Boats Australia.

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Tuesday, March 23, 2010

Axis, You Got Me!

Check out this cool email Axis Wake (@AxisWake) received from Mark Klein this morning.

After 29 years of racing motocross I decided it was time to switch gears so I went out and bought a new wakeboard boat in 2007. 375 hours later on the hour meter... I have been toying with the idea of getting a new model year wakeboard boat.

Countless hours behind the keyboard has yielded one thing. You GOT ME! I’m in, I want an Axis A22. I have to hand it to your marketing department and their relentless progression of utilizing all the latest web technologies to get the word out.

Living in upstate New York we have a plethora of fresh water lakes to shred that we cram 100’s of hours behind the wheel and rope each summer in our short 5 month New York summers. Can't wait to get my hands on an Axis A22!

Thanks for your time and a huge JOB WELL DONE!

Best of luck to you and your team. If you ever find yourself in upstate NY and looking for some buttery water to shred, look me up!

Sincerely
Mark Klein


Thanks for the email Mark! Keep shreddin' man and we hope to see you in an A22 soon!

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Wednesday, March 10, 2010

Axis Wake 2010 Drive N' Ride Demo Days

Makin' a WakeAxis Wake Research (@AxisWake) Dealers are hosting Drive N' Ride Demo Days across North America this spring. Bring your family, your buddies and your gear to test the 2010 A22 from Axis. The pride-swelling style of the A22 is noticeable in any photo and the low price can be quoted even over the phone, but the wakes and handling have to be experienced to be believed. Visit the Axis Drive N' Ride Demo Day near you and put the Axis Wake claims of big, fun surfing and boarding wakes to the test. As Axis Pro Team Rider Randall "The Vandall" Harris says, "You won't be let down!"

If you don't see your nearest Axis Dealer on this list please e-mail Axis.

Date: 3/27/10
Dealer: Central Texas Water Sports, Austin, TX
Location: Hula Hut, Lake Austin
Details:11am-3pm Wakeboarding by appointment only.
E-mail: rob@ctws.us
Phone: 512-244-9777

Date: 5/1/10
Dealer: Active Water Sports, West Linn, OR
Location: 10th Street Boat Launch
Details:10am-4pm Bring your gear or demo some new gear from the Pro Shop. Call ahead to reserve your spot in the boat.
E-mail: Greg Waters greg@activeh2o.com
Phone: 503-490-5778

Date: 5/1/10
Dealer: Central Texas Water Sports, Austin, TX
Location: Hula Hut, Lake Austin
Details:11am-4pm Wakeboarding by appointment only.
E-mail: rob@ctws.us
Phone: 512-244-9777

Date: 5/1/10
Dealer: Stucky & Grimes Xtreme, Cabot, AR
Location: Hot Springs, Arkansas at Powerboats Inc boat dock
Details: 9am - 8pm Everyone is invited to bring their gear and ride. Pro Shops will be set up to sell and demo gear.
E-mail: stuckeysxtreme@yahoo.com
Phone: 501-982-8818

Date: 5/1/10
Dealer: Morse Lake Inboards, Cicero, IN
Location: On Geist Reservoir at Bella Vita Ristorante, 11699 Fall Creek Rd, Indianapolis, In 46256
Details: 11AM to 4PM, Axis A22 in water, wakeboarding by appointment
E-mail: service@morselakeinboards.com
Phone: 317-984-7004 x1

Date: 5/1/10
Dealer: Tinus Marine, Oconomowoc, WI
Location: Weissgerber's Golden Mast Inn, Okauchee Lake, WI
Details: 10am to 4pm. There will be wakeboard exhibitions form our Promo riders and refreshments!!
E-mail: tim@tinusmarine.com
Phone: 262-567-7533

Date: 5/1/10
Dealer: Tommy's Slalom Shop, Denver, CO
Location: Soda Lake Denver, CO  
Details: 10am to 3pm Come enjoy a grilled hot dog with The Axis factory Rep Mark Gibbs!!!
E-mail: brian@gettommys.com
Phone: 303-455-3091

Date: 5/1/10 - 5/2/10
Dealer: Coldwater Lake Marina, Coldwater Lake, MI
Location: Coldwater Lake, MI
Details: May 1st 10am to 4pm. May 2nd 12pm to 4pm.
E-mail: info@coldwaterlakemarina.com
Phone: 517-238-2777

Date: 5/1/10
Dealer: Boat Country, Escalon, Ca
Location: Discovery Bay, CA at the Marina/Drystack
Details: May 1st 11am to 5pm Come drive and ride behind the Axis A22 with Boat Country. The boats will be in the water near the gas dock. Appointments will be given priority, but not required.
E-mail: brent@boatcountryUSA.com
Phone: 209-838-2628


Date: 5/1/10
Dealer: Lake Hopatcong Marine, Lake Hopatcong, NJ
Location: Lake Hopatcong Marine
Details: May 1st 10am to 3pm. Bring your wakeboard to check out the huge wake behind a 2010 Malibu Waksetter LSV!
E-mail: ryan@sanbarmarina.com
Phone: 973-663-3977 ext.606

Date: 5/15/10
Dealer: Liquid Sports Marine, Orlando, FL
Location: Liquid Sports Marine
Details: May 15th 10am to 4pm. Demo's are by Appointment only, please contact Dave at the contact info provided. Refreshments and hot dogs will be served. Bring your boards and ride!!
E-mail: dave@liquidsportsmarine.com
Phone: 866-644-7719

Date: 5/22/10
Dealer: Active Water Sports, West Linn, OR
Location: 10th Street Boat Launch
Details:10am-4pm Bring your gear or demo some new gear from the Pro Shop. Call ahead to reserve your spot in the boat.
E-mail: Greg Waters greg@activeh2o.com
Phone: 503-490-5778

Date: 5/22/10 & 5/23/10
Dealer: Minnesota Inboard Water Sports, Excelsior, MN
Location: Lake Minnetonka, 685 Excelsior Blvd
Details: 18th Annual Dare To Compare from 11am – 4pm.
E-mail: Joe Mueller sales@mninboard.com
Phone: 952-474-1742

Date: 6/12/10
Dealer: Sundown Sport & Marine, Richland, WA
Location: Richland "Mud Hole"
Details: 10am to 4pm We have the "Liquid Force" arsenal of products to try out on the water behind a Malibu Wakesetter. This will be a lot of fun, so bring all your friends and lets make this a great event!
E-mail: Tyler Prince tylerp@sundownsportandmarine.com
Phone: 509 - 783 - 1649


This list will be updated as additional Drive N' Ride Demo Day information becomes available.

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Monday, February 22, 2010

Check Out Vandall's Site

Axis Wake Research (@AxisWakeResearch) Team Rider Randall "The Vandall" Harris (@ThisizVandall) is a twelve-year veteran in the world of professional wakeboarding and he just released an updated version of his web site thisizvandall.com. Check out the videos and photos of Vandall riding behind his Axis A22. Learn more about West Side Riders (WSR) and keep up on the World of Vandall on the new blog.

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Monday, February 8, 2010

Great Boat and Great People to Work With

Received this great email from another new Axis A22 (@AxisWake) owner today.

Greg Lettich wrote....
I just wanted to say that we demoed an Axis late October of 09 and we fell in love with it. So much that when I brought it back from the demo I told the dealership to start working on getting one custom ordered. Forward to today and it gets sprayed on Monday the 8th!

I also wanted to say that Matt Bishop and Adam Perez have been great contacts and great people to work with and it makes me happy to know that customer support is top notch and that the Malibu family feel is also with Axis. I know I have probably annoyed Matt to death and asked Adam tons of questions too and they were quick to get back with me and work with me on different things. Even the dealers (not just one I bought mine from) have been nice and just great people all the way around.

We are going down to the plant next Thursday to see the final stages of ours getting built. We are extremely stoked and excited. I wish spring or summer would come quicker so we can get out and ride.

We loved all the features of the Axis and the affordability of it and all the great customer and product expert support we have received throughout the process. Matt has been very helpful and patient with me lol.

When we get ours, we will be putting Wetsounds in it completely from amps to sub and towers. We are going to put the sub under the drivers footwell area to save room in the compartment too.

Sorry to be long winded, but I thought you might want to know that they [Matt and Adam] represent Axis well.

Greg's A22 is being built at the Axis Wake Research factory this week. We will be posting the pics to the Axis Wake Flickr Channel.

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Monday, January 25, 2010

Axis Kicks-off 2010 with a New Video

AXIS:004 "Dub Life" from JAOPRO on Vimeo.


Axis Wake Research marked the dawn of a new decade with the 4th video in a series featuring the Axis A22 and the riders who go insanely big behind it. Randall “The Vandall” Harris, Eddie Valdez and Melissa Marquardt demonstrate the big wakes of this simple, rugged, wake boat that is as easy on the wallet as it is on the eyes. This new video makes for great HD entertainment, but you’ll learn something too. Axis has also packed this video with a factory tour set to music.

Additional Links
Axis A22 Video
Axis A22 Flickr.com Gallery
Axis Video del.icio.us Bookmarks of Continuing Coverage

The video opens with a few words from Adam McCall, Managing Director of Axis Wake Research, and then takes you backstage at the Axis factory. Get a glimpse of the quality, time and dedication that goes into the production of a 2010 A22. And if Axis builds it, they will ride. The rest of this Axis video is packed with pure West Side Rider (WSR) sessions executed by Vandall, Valdez and Marquardt.

There are a lot of stars in this short video, but the one that lifts them all to the sky is the 2010 Axis A22. The Axis Wake Research A22 doesn’t try to be everything to everybody. Axis loyalty lies with riders and their families. The company makes no apology for that. The 2010 A22 is built for riders who demand more—more wake, more space, more style—for less money. Visit your nearest Axis Wake dealer and experience the A22 in person.

McCall closes the video with this statement, “As we put a cap on our first year at Axis we’ve made it clear that simplicity, a passion for board sports and constantly questioning the norm has produced the best price-point wake boat the industry has seen. But don’t think we’re going to stop here. We’re just getting started.”

This 8-minute video was shot in HD by JAO Productions. The factory footage was captured at Axis Wake Research in Loudon, TN and made possible by the man and women who build the A22 price-point wake boat. The riding was shot in cooperation with Vandall, Eddie and Melissa at West Side Riders (WSR) Headquarters in Paradise Lakes in California.

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Thursday, January 14, 2010

Don't Miss the Axis A22 at a Boat Show Near You

Check out the 2010 Axis A22 at the following Boat Shows across the Country!

Dates: 1/28-2/1

Axis Dealer: Aqua Sport Marine

Boat Show: Montreal Boat Show

City, Prov: Montreal, QC

Location: Place Bonaventure


Dates: 1/30-2/6

Axis Dealer: Yacht Club

Boat Show: Spokane National Boat Show

City, State: Spokane, WA

Location: Fairgrounds & Expo Center


Dates: 2/5-2/14

Axis Dealer: Waterski America

Boat Show: Dallas Boat Show

City, State: Dallas, TX

Location: Dallas Market Hall


Dates: 2/10-2/14

Axis Dealer: Stateamind

Boat Show: St. Louis Boat and Sport Show

City, State: St Louis, MO

Location: America’s Center and Edward Jones Dome


Dates: 2/13-2/21

Axis Dealer: Skiers Pier

Boat Show: Detroit Boat Show

City, State: Detroit, MI

Location: Cobo Center


Dates: 2/18-2/21

Axis Dealer: Paradise Watersports SoCal

Boat Show: LA Boat Show

City, State: Los Angeles, CA

Location: Los Angeles Convention Center


Dates: 2/20-2/28

Axis Dealer: East Coast Flighcraft

Boat Show: New England Boat Show

City, State: Boston, MA

Location: Boston Convention & Exhibition Center


Dates: 3/4-3/7

Axis Dealer: Winnipeg Sport & Leisure

Boat Show: Mid-Canada Boat Show

City, Prov: Winnipeg, MB

Location: Winnipeg Convention Center


Dates: 3/11-3/14

Axis Dealer: Larson Marine

Boat Show: Sacramento Boat Show

City, State: Sacramento, CA

Location: Cal Expo


Dates: 3/18-3/21

Axis Dealer: Wizard Lake Marine

Boat Show: Edmonton Boat & Sportsman Show

City, Prov: Edmonton, AB

Location: Edmonton Expo Centre-Northlands



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